Trust on Purpose

How Would a Trust-Building KPI Benefit Your Company?

Charles Feltman and Ila Edgar

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Trust-building isn’t just a nice concept; it can be identified as a key performance indicator that can reshape how consistently people build and maintain trust within an organization and even with external stakeholders.

We're joined by Sandra Rose and Leonie von Uthmann from NRICHED, who introduce their groundbreaking tool, TrustY - an innovative product that puts a number on trust in your organization. Together, we break down the four essential pillars of trust - sincerity, reliability, competence, and care - and explore how each one impacts workplace dynamics and how each can be measured to pinpoint opportunities for strengthening.

Sandra and Leonie share real-world stories that show how companies can measure and improve trust levels, leading to more engaged teams and less turnover. And we tackle the shift from seeing trust as a "soft skill" to recognizing it as a vital business metric that drives success.



We want to thank the team that continues to support us in producing, editing and sharing our work. Jonah Smith for the heartfelt intro music you hear at the beginning of each podcast. We LOVE it. Hillary Rideout for writing descriptions, designing covers and helping us share our work on social media. Chad Penner for his superpower editing work to take our recordings from bumpy and glitchy to smooth and easy to listen to episodes for you to enjoy. From our hearts, we are so thankful for this team and the support they provide us.

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